By Haris Ibrahim
a distinctive and highly specialized clade of lizards. They are distinguished by their parrot-like zygodactylous feet, their separately mobile and stereoscopic eyes, their very long, highly modified, and rapidly extrudable tongues, their swaying gait, and the possession by many of a prehensile tail, crests or horns on their distinctively shaped heads, and the synonymous ability to change color. - Wikipedia
Rais on the ISA, in 1995, when he was in the political wilderness : “The ISA does not speak well for the future of the rule of law in Malaysia. In fact, it is the main adversary of the rule of law. The abolition of the ISA is imperative.”
Rais on the ISA in 2009, as Minister of Information and long out of the political wilderness, in an interview on BBC’s Hardtalk : “The mechanism that we have under the ISA, specifically Section 8 and 73, can be challenged through the process of habeas corpus, which system is also prevalent here, and therefore, to say that the ISA is not up to the standard of humanity is wrong”
Oh, how thy complexion changes with thy fortunes!
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Definition
Marketing activities designed to influence about political issues, particular candidates for public office, or public issues and mind set of general public, politically called voters. Although political marketing uses many of the same techniques that other forms of marketing do, it is actually used to promote a concept or an idea, rather than a specific product or service, and to motivate people to vote for that idea.
Scope
Generally all type of marketing activities is focused on self-interest, but that in politics is focused on the common good and public interest. Political marketing is beneficial for both, the leaders and voters. Political marketing is an effective key to success, by practicing specific marketing techniques we can build public image of specific leader. The scope of Political marketing is not narrow, to increase number of voters, it also includes to make new and existing voters more loyal to their party and leaders.
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