KUALA LUMPUR, Oct 17 ( Bernama ) - Umno leaders must realise that the
future and continuity of the party do not depend solely on support from
delegates as they must try to win over the people.
Kosmo editor Baharom Mahusin said millions of people outside Umno should be influenced to support Umno and Barisan Nasional (BN) to ensure victory in the 14th general election (GE14).
"They must realise that victory (in party elections) is not enoug as GE14 is expected to be held before 2018. They have to communicate and convey the message differently. This is the reality of politics," he said in the Question and Answer programme helmed by TV3 Executive Director, News and Editorial Operations, Media Prima Berhad, Datuk Ahmad A. Talib Wednesday night.
The programme, among others, touched on issues related to the election of Umno wings and the divisional and Supreme Council elections this Saturday.
Editor-In-Chief of the Malaysian National News Agency (Bernama) Datuk Zulkefli Salleh said Umno is at a critical stage despite the BN win in the 2008 and 2013 general elections.
He said to increase public support for Umno, party leaders must go down to the ground and make Umno more inclusive to ensure that its struggle has greater impact on the grassroots.
"Some people still see Umno as an exclusive party. Umno branches should become the umbrella for the people. When Umno leaders pursue other things than serve the community, the people will feel left out."
In this context, Zulkefli said Wanita Umno has more advantages as they are viewed to be closer to the rural community due to the more inclusive way of doing things.
"I think the kampung people find it easier to interact with Wanita Umno than the girls from Kuala Lumpur representing Puteri Umno (for example)."
Umno must ensure the transformation following amendments to the party constitution in 2009 be appreciated by the voters.
"The people need to understand what happened (transformation and rejuvenation) in Umno is for their own good as well."
He said efforts to rejuvenate Umno means opening the space to allow people with new ideas to rise and help strengthen the party.
Kosmo editor Baharom Mahusin said millions of people outside Umno should be influenced to support Umno and Barisan Nasional (BN) to ensure victory in the 14th general election (GE14).
"They must realise that victory (in party elections) is not enoug as GE14 is expected to be held before 2018. They have to communicate and convey the message differently. This is the reality of politics," he said in the Question and Answer programme helmed by TV3 Executive Director, News and Editorial Operations, Media Prima Berhad, Datuk Ahmad A. Talib Wednesday night.
The programme, among others, touched on issues related to the election of Umno wings and the divisional and Supreme Council elections this Saturday.
Editor-In-Chief of the Malaysian National News Agency (Bernama) Datuk Zulkefli Salleh said Umno is at a critical stage despite the BN win in the 2008 and 2013 general elections.
He said to increase public support for Umno, party leaders must go down to the ground and make Umno more inclusive to ensure that its struggle has greater impact on the grassroots.
"Some people still see Umno as an exclusive party. Umno branches should become the umbrella for the people. When Umno leaders pursue other things than serve the community, the people will feel left out."
In this context, Zulkefli said Wanita Umno has more advantages as they are viewed to be closer to the rural community due to the more inclusive way of doing things.
"I think the kampung people find it easier to interact with Wanita Umno than the girls from Kuala Lumpur representing Puteri Umno (for example)."
Umno must ensure the transformation following amendments to the party constitution in 2009 be appreciated by the voters.
"The people need to understand what happened (transformation and rejuvenation) in Umno is for their own good as well."
He said efforts to rejuvenate Umno means opening the space to allow people with new ideas to rise and help strengthen the party.
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